Friday, January 10, 2014
Event Link: http://www.mda.state.mn.us/food/organic/conference.aspx
Organized By: mda.state.mn.us
Join Chris for two great sessions about pricing and marketing at the nation's coldest organic farming conference!
Buy My Rutabagas: Marketing Horticultural Crops to Food Stores - To market your produce to food stores, you need to understand the world of retail produce. Chris Blanchard will share Rock Spring Farm’s approach to marketing to produce buyers, including communication, branding, how to determine your price, and how stores determine their prices. (Saturday morning at 8:00am)
What It's Worth: Pricing for Profits - Being a sustainable farmer is more than the farming methods you use, it also means ensuring you can stay in business regardless of your marketing outlet. Chris Blanchard of Flying Rutabaga Works and Rock Spring Farm will help you navigate pricing strategies to meet your customer needs and your farm's bottom line. (Saturday morning at 9:45am)