Friday, February 20, 2015 Cedar Rapids, Iowa Event Link: Costs, Pricing, and Wholesale Marketing Organized By: Iowa Valley Resource Conservation & Development Presentation Summary Being a sustainable farmer is more than the farming methods you use, it also means ensuring you can stay in business regardless of your marketing outlet. Veteran farmer and consultant Chris Blanchard will help you navigate pricing strategies to meet your customer needs and your farm's bottom line, and discuss strategies and techniques for reaching out to - and retaining - buyers from stores, restaurants, and wholesale distributors. |
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Thursday, January 23, 2014 Vancouver, British Columbia Event Link: Register here. Organized By: UBC Farm Centre Chris' Presentations: Being a sustainable farmer is more than the farming methods you use, it also means ensuring you can stay in business regardless of your marketing outlet. Chris Blanchard of Rock Spring Farm and Flying Rutabaga Works will help you navigate pricing strategies to meet your customer needs and your farm's bottom line. This workshop will include methods for determining production costs and pricing across variation in your farm system including the differences between field production and season extension. Friday, January 10, 2014 St.Cloud, Minnesota Event Link: http://www.mda.state.mn.us/food/organic/conference.aspx Organized By: mda.state.mn.us Chris' Presentations: Join Chris for two great sessions about pricing and marketing at the nation's coldest organic farming conference! Buy My Rutabagas: Marketing Horticultural Crops to Food Stores - To market your produce to food stores, you need to understand the world of retail produce. Chris Blanchard will share Rock Spring Farm’s approach to marketing to produce buyers, including communication, branding, how to determine your price, and how stores determine their prices. (Saturday morning at 8:00am) What It's Worth: Pricing for Profits - Being a sustainable farmer is more than the farming methods you use, it also means ensuring you can stay in business regardless of your marketing outlet. Chris Blanchard of Flying Rutabaga Works and Rock Spring Farm will help you navigate pricing strategies to meet your customer needs and your farm's bottom line. (Saturday morning at 9:45am) Wednesday, April 24 2013 Online Event Link: Countryside Conservancy Organized By: Countryside Conservancy Chris' Presentations: A free webinar hosted by Countryside Conservancy. Being a sustainable farmer is more than the farming methods you use, it also means ensuring you can stay in business regardless of your marketing outlet. Chris Blanchard of Rock Spring Farm and Flying Rutabaga Works will help you navigate pricing strategies to meet your customer needs and your farm's bottom line. 6pm Central Time. Thursday, January 5, 2012 St. Joseph, Missouri Event Link: 2012 Great Plains Growers Conference Organized By: Great Plains Growers Chris' Presentations: Thursday full-day seminar: Post-Harvest Handling, Food Safety, and GAPs: Making It Work on a Real Farm - As the demand for local and organic food has exploded in the last five years, so has the expectation on the part of consumers and institutional buyers for clean produce that lasts on the shelf and in the refrigerator. At the same time, institutions have begun demanding food safety assurances, and now the Food Safety Modernization Act has opened the door for FDA regulation of the production and handling of fresh vegetables and produce. Join Rock Spring Farm's Chris Blanchard for a review of post-harvest handling practices, and the methods developed at Rock Spring Farm for meeting the documentation and record-keeping requirements of the GAPs audit process in a way that flows with the work on the farm, rather than existing as a separate set of tasks and requirements Buy My Rutabagas: Marketing Horticultural Crops for Retail Sales - To market your produce to food stores, you need to understand the world of retail produce. Chris Blanchard will share Rock Spring Farm’s approach to marketing to produce buyers, including communication, branding, how to determine your price, and how stores determine their prices. Ten Things to Think about about Getting Started in Market Farming - Getting started in market farming means more than just growing vegetables. It means taking on the responsibilities of owning a business, managing markets, grappling with philosophies, and managing a labor force. Join Rock Spring Farm’s Chris Blanchard for a look at ten things to think about as you prepare the ground for starting your market farm, or as you seek to expand your market farm into a significant income-generator for yourself and your family. Transplant Production Systems - Greenhouse-grown vegetable transplants are an important part of a successful vegetable farm, and the systems you use for everything from transplant trays and benches to the transplanter you use to set your crop in the field have a significant impact on the quality of your transplants and the cost of producing them. Join Rock Spring Farm’s Chris Blanchard for a review of transplant systems on farms throughout the Upper Midwest. Monday, December 5 - Tuesday, December 6, 2011 Sioux Falls, South Dakota Event Link: Sioux Falls Organic Agriculture Conference Organized By: South Dakota State University Chris' Presentations:
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